Press Release

FOR IMMEDIATE RELEASE

Contact:  Vivian Farrell
Tel: 713.893.7813
Email: vivian at horsefund.org


TWO-THIRDS OF CANADIANS DO NOT BELIEVE IN HORSE SLAUGHTER FOR HUMAN CONSUMPTION 

Vancouver, BC, May 27, 2004 (iFH) — According to a new Ipsos-Reid poll conducted on behalf of B.C. based TRACS, “The Responsible Animal Care Society”, two-thirds (64%) of adult Canadians “do not believe in the slaughter of Canadian horses for human consumption”.

Poll respondents were told “Government statistics show that in 2003 more than 61,000 horses were slaughtered in Canada for human consumption or shipped out of the country for the same purpose.”

One-in-three (33%) adult Canadians say they “do believe in the slaughter of Canadian horses for human consumption”. Three percent have no opinion on this issue.

Regional and demographic differences included the following:

A slight majority of Quebec residents say they “believe” in the slaughter of Canadian horses for human consumption (53% believe vs. 47% do not believe). A majority of residents from other provinces “do not believe” in the slaughter of Canadian horses for human consumption (77% Atlantic, 73% Ontario, 69% British Columbia, 62% Alberta, 56% Manitoba/Saskatchewan).

A majority of residents in all other socio-economic and demographic groups “do not believe” in the slaughter of Canadian horses for human consumption. Opposition to the slaughter is higher amongst women (73% vs. 55% men), younger residents (69% 18-34 years vs. 59% 35-54 years), lower income residents (74% vs. 58% higher) and less educated residents (75% less than high school, 69% high school vs. 64% some post-sec, 57% university graduates).

These are the findings of an Ipsos-Reid/TRACS poll conducted between May 18th and 20th, 2004. For the telephone survey, a representative randomly selected sample of 1000 adult Canadians was interviewed. With a sample of this size, the results are considered accurate to within ± 3.1 percentage points, 19 times out of 20, of what they would have been had the entire adult Canadian population been polled. The margin of error will be larger within regions and for other sub-groupings of the survey population. These data were weighted to ensure the sample's regional and age/sex composition reflects that of the actual Canadian population according to the 2001 Census data.

The Int'l Fund for Horses is the most dynamic equine advocacy organization of its kind. Headquartered in the United States, the Int'l Fund for Horses works for the enactment and enforcement of horse protection laws, and intervenes on behalf of horses in health, safety and welfare issues. Learn more at www.horsefund.org.

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For further information, or to schedule an interview, please contact:

Kyle Braid
Vice-President, Ipsos-Reid
Vancouver, BC
604.257.3200

Sinikka Crosland
TRACS (The Responsible Animal Care Society)
250.768.4803

Vivian Farrell
President
Int'l Fund for Horses
713.893.7813


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